You can get more from forum marketing than what you probably think. If you become familiar with these benefits you will help your marketing campaigns and become more profitable. If you have not spent any time in forums marketing for your business, then there may have been a few things that you have missed. It is so out there that it would have been easy to miss.
Most people, maybe everyone, behave in forums according to their general personality. There will be many who will be either introverted or extroverted. So, just act normally, unless you are very aggressive and obnoxious. If you are the shy type, you don't have to start contributing right away. This behavior is called lurking and lots of people do it all the time. Making a first post can seem little scary in the beginning. Just begin by answer other threads and being helpful. There are several golden rules with forum marketing, and one of them is to give value and be helpful. If you do this you will help others. There might be plenty of reasons that others will be resentful towards you. It could be because you are too much of an authority in a certain niche. Basically it depends on how you talk about your topic. Maybe you are a total expert, but you have to be careful with how others perceive you. If you make people feel a certain way, then you can harm your forum reputation. If its bad enough, then it won't matter how much of an expert you are because people will basically think negatively of you.
Just present yourself in a casual manner. If you frequent the forums a lot, you will come into many people. Some will naturally seem like condescending people. There are also those who like to constantly gripe about things. A lot of people will not acknowledge these people, which will make them go away in time. These are the unwritten rules of forum marketing. So, basics you must remember your goals and what is important to you. If you want it to work, then you must do the required essentials that will get you by.
It's easy to get attached to forums. Don't get so caught up in building relationships on these forums that you forget why you're doing it. Your time can be much better spent doing other things. It's important to spend your time where it will provide the best ROI.